Two! (Countdown to WTM)
EN – Katrien, our campaign coördinator, tries to hide behind my Ipad but you can see in her eyes that she’s quite pleased with what she’s showing. And not without […]
Category Archives: Getting prepared
What we do to prepare for the Centenary
Three! (Countdown to WTM)
EN – More and specific information, that’s what people with disabilities need the most when planning a trip. A whole team of colleagues from Visit Flanders and experts has been […]
Four! (Countdown to WTM)
EN – Well, two, actually. On the left, that’s Veerle, the marketing manager of our WW1 project team. Right, that’s Gwenn, the ‘all round manager’ who is supporting our […]
Five! (Countdown to WTM)
EN – If some of you wonder why the number of my posts decreases while the Centenary comes closer, here is the reason: WTM. The World Travel Market London, taking […]
Economy
EN – Since tourism organisations have been taking the lead in the commemoration of ‘The Great War Centenary’ in Flanders, tourism as a whole has been suffering severe criticism and […]
Urgency
EN – This summer months our representatives abroad will be drafting their action plans for the year 2014. The more information and inspiration they are can acquire, the […]
Procedure
EN – Finally. We’ve put Ogilvy Brussels to work. They were the best of the handful of companies that postulated to set up our international communication campaign. Fi-nal-ly. It’s hallucinating […]
The Machine
EN – I’m back from Kansas City, USA. In the company of my New York colleagues I attended the ‘The Great War Centennial’ conference organised by the National World War […]
At ITB Trade Fair
EN – ITB Berlin is the biggest tourism trade fair, especially if you take the occupied surface as a reference. At the Flanders’ booth, March 8th has been declared ‘First […]
Inviting the Germans
EN – The ‘Belgische Botschaft’ – the Belgian embassy in Berlin – is situated in a fine contemporary building in a quiet street, a stone’s throw away from the […]
my great war / mijn groote oorlog 